Monday, 25 June 2012

Music Video Inspiration: Madonna VS Monroe


The video for Madonna’s Material Girl was inspired by the song Diamonds Are a Girl’s Best Friend from the Marilyn Monroe film Gentlemen Prefer Blondes. Madonna herself said in a 1987 interview about the video, "Well, my favourite scene in all of Monroe's movies is when she does that dance sequence for 'Diamonds Are a Girl's Best Friend'. And when it came time to do the video for the song [Material Girl], I said, I can just redo that whole scene?”


The video combines acting as well as a dance routine similar to that in Diamonds Are a Girl’s Best Friend showing the story of a man trying to impress Madonna with flowers instead of diamonds. This combination of acting and dancing to create an overall performance is common in many pop videos even today and Material Girl was recorded in 1985.

Not only was Material Girl inspired by a film, it has also been in used in films such as the musical Moulin Rouge. Continuing the theme of being inspired by Marilyn Monroe, in 1991 Madonna copied Monroe’s poses for a Vanity Fair magazine shoot.

The song created a legacy for Madonna, helping her brand herself. Years after the songs release, Madonna was still nicknamed the ‘material girl’. Debates sparked off across the world about whether the song and video empowered women or did not.

This shows how videos can be inspired by other videos and then pass that inspiration on to things such as films. However, Material Girl also shows how a video can contribute towards the overall brand of an artist.

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