Wednesday, 27 June 2012

Blue Jeans by Lana Del Rey


This video was directed by Yoann Lemoine (who has worked with Lana Del Rey on numerous videos). The entire video is black and white giving it a old film-like quality adding to the old-style glamour of Lana Del Rey.


The video begins with rippling water with Lana's face also rippling in the water to the beat of the song. Immediately because the video is shot in black & white it gives it a classy look and reflects the serious and sombre mood of the song. 


The tropical setting of the video also helps make it look expensive and give it that old-style Hollywood style to the video. This all works with Lana's make-up and outfit in the video as well. There are shots into the palm trees showing light trying to get through which are really beautiful and reflect the beautiful side to the song. Also, the surrounding shows that this is a love song. There are also lots of close-up on Lana's face as she sings showing her emotions to the song which helps get the message of the song to the viewers. 


Even though the video is in black & white, the light and shade working together in the video makes the video more moody and interesting.
The video ends with Lana being drowned in the pool which does show the sombre tone to the song and to the video. It is very serious and not like usual cheesy pop videos you see more frequently. It is stylish and deeper than most videos destined to make an impact on the audience.






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